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Clickfunnel vs Shopify: Which Is Best for You in 2024?

Clickfunnel vs. Shopify: A detailed comparison to help you choose the right platform for your marketing and e-commerce needs.

Modern marketing and e-commerce platforms are powerful tools that provide all-inclusive support for promoting and selling your products while making the process more effective and simplified. ClickFunnels is a web-based automation application that specializes in marketing and sales funnels. Shopify is e-commerce software that allows you to start or run a business by selling things. Here is a full comparison of ClickFunnels and Shopify to assist you in making your decision.

Clickfunnel vs Shopify

1. Clickfunnels

Monthly pricing ranges from $97 to $2497

ClickFunnels is a one-stop shop for marketing, promoting, and delivering items or services to clients. It includes a plethora of professionally designed sales funnels as well as customized marketing options to save time and increase sales. It’s ideal for young entrepreneurs or web marketers. Email automation, analytics integrations, and upsells are some of the extra capabilities. 

It offers a 14-day free trial. It is Ideal for online marketing operations, automation tools, funnel creation, and sales growth. Prebuilt funnels and email automation tools are two of its most notable features. Users do not need to know how to code. 

2. Shopify

Monthly costs range from $29 to $299

Shopify is a full-fledged e-commerce platform that enables businesses to create and sell online storefronts. It offers an excellent structure with optimized templates that highlight your product. There is also an improved integrated support feature that enables numerous payment methods, a developer community, and shop administration tools. If you want to feature more than one product, this could be the ideal solution.

It provides a 14-day free trial. It is ideal for online vendors or service providers, inventory management, and phone apps. You can sell multiple products at the same time. It provides inventory management systems as well as a mobile application.

The comparison above shows that these two platforms are fundamentally different. Despite the fact that the modes of labour are identical, they both bring unique benefits to the user. ClickFunnels is tried-and-true software that can help you market and sell your products. Shopify, on the other hand, focuses completely on improving and streamlining the e-commerce selling experience. The opposing features distinguish both platforms and serve as the determining element in selecting one. 

Here’s how ClickFunnels differs:

  • Shared funnels enable the transfer and personalization of sales funnels.
  • Ample learning materials
  • Excellent marketing tools and interconnections 
  • It comes with an email autoresponder.

Here’s how Shopify differs:

  • Tools for starting and running an internet business
  • Sell several things at the same time.
  • Inventory and sales management are automated.
  • Low-cost shipping from delivery partners

ClickFunnels falls short in terms of price and accessibility. Shopify lags behind in terms of comprehensive marketing and sales tools.

Below is a detailed comparison: Clickfunnel vs Shopify

1. Pricing- Clickfunnel vs Shopify

Pricing for ClickFunnels:

Standard ($97 monthly or $997 annually if paid annually) Three payment integrations, many domains, and reference features are included. Allows for a single user, 20 funnels, and 100 pages. Follow-up funnels, backpack features, and affiliates are not supported.

Platinum ($297 monthly or $2,997 annually if paid annually). Affiliate integrations, FunnelFlix, and a bag are all included. Allows for three users, an unlimited number of funnels, and landing pages. 

Two Comma Club X ($2,497 a month, not offered on an annual basis). Phone assistance, 27 payment methods, and infinite features are all included. Allows for 10 users, an infinite number of funnels, and an unlimited number of pages.

Pricing on Shopify:

Shopify Basic ($29 per month and 2.9% + 30 for every online transaction). Includes product manual order creation, 24/7 assistance, and 2% transaction fees. Allows for two staff accounts, limitless file storage, and an infinite number of items. 

Shopify ($79 per month, plus 2.6% + 30 cents for every online transaction). Fraud analysis, gift cards, and 1% transaction fees are all included. Five staff accounts are allowed, as well as abandoned cart recovery and professional reports. 

Advanced Shopify ($299 per month, plus 2.4% + 30% on each online transaction). All features are included, along with estimated shipping prices and 0.5% transaction fees. Allows for fifteen staff accounts, an advanced report builder, and the creation of a Shopify sales funnel. 

Shopify’s price levels are less expensive than those of ClickFunnels, however, they solely offer an e-commerce platform. You must purchase your marketing tools independently with Shopify. Professional marketers, on the other hand, profit more from the ClickFunnels Platinum plan because they demand more marketing and sales tools.

2. Features- Clickfunnel vs Shopify

ClickFunnels and Shopify both provide customizable solutions that improve your online selling and marketing experience while also making the process more convenient and structured. There are numerous similar and opposing features accessible on both platforms, making it difficult to choose the best alternative. The review that follows is a comprehensive explanation of all essential characteristics.

1. Page Builder and Funnel

Both ClickFunnels and Shopify provide a variety of themes for creating a sales funnel or sales page. The drag-and-drop builder makes it simple to design a unique layout that includes text, graphics, external links, and other integrations. However, ClickFunnels has distinct theme styles that are easily identifiable. Shopify, on the other hand, has an amazing assortment of easily configurable themes that allow you to make them your own.

Because of its creative freedom, Shopify provides better solutions for creating sales pages. Every piece can be customized to your taste. 

2. E-Commerce Features

You may use ClickFunnels to build well-designed, basic e-commerce websites. The main issue is cost; the tools are very expensive in comparison to other platforms. Shopify, on the other hand, is one of the greatest e-commerce platforms because it includes various web design elements that make your page more appealing. It offers an excellent user experience and works swiftly to create your ideal marketplace. There is also interaction with sales channels and payment gateways.

Shopify’s e-commerce capability is superior because it allows you to create an online store as well as a multi-channel business. At a low cost, it integrates retail, marketplace, and social selling.

3. Sales and Marketing

ClickFunnels provides one-of-a-kind sales and marketing tools that function flawlessly. The automatic sales funnel builder directs users to a product-filled checkout page. There are other automated tools available, and you can also make money through affiliate marketing. Shopify provides marketing tools to assist you advertise your sales page to a larger, more targeted audience. SEO optimization, rebates, and gift cards are examples of autopilot marketing tactics. When comparing the two platforms, ClickFunnels provides many more options.

ClickFunnels succeeds because it provides so many sales and marketing options. It delivers marketing strategy evaluation software analytics. Shopify does not have any notable sales tools.

4. Customization

If you want to construct a one-of-a-kind website, Shopify is well ahead of ClickFunnels. If you’ve used ClickFunnels before, you’ll recognize its templates everywhere. People nowadays want to design websites that are consistent with their products and brands, which is where Shopify shines. There are dozens of configurable themes developed by professional, prominent designers that you can personalize.

The customisation function in Shopify is superior since the ultimate product is more appealing, original, and true to your aesthetic. Shopify is ideal for entrepreneurs who wish to put an artistic flair on their web pages. 

5. Analytics

ClickFunnels and Shopify each have their own analytics dashboards that show graphs of traffic, orders, and sales. On both platforms, you can also view customer demographics and time spent on your site using Google Analytics. The final decision is based on the pricing point and features required.

When it comes to analytics and tracking client feedback, ClickFunnels and Shopify are fairly comparable. You would prefer ClickFunnels if you need additional capabilities like sales and marketing. Shopify will provide similar statistics at a far reduced cost to new business owners focusing on e-commerce. 


Choose ClickFunnels if you are a professional marketer or entrepreneur who needs tools like upselling and funnels. It’s a good solution if you don’t care about the improved landing page layout and are seeking for affiliate programs to earn money from.

Choose Shopify if you are beginning a new e-commerce-focused online business and need a low-cost way to sell your products. It’s a terrific alternative if you’re comfortable with simple promotional tools and highly configurable pages and don’t need professional marketing and sales tools.

ClickFunnels continues to be an outstanding professional platform. Shopify, on the other hand, comes close in terms of ease of use and affordability for beginners. Many businesses combine the two since it provides more features such as automation, landing pages, promotion, product administration, and delivery alternatives. If you genuinely need all of the capabilities and functions, integrating the two platforms outperforms choosing just one.

We trust that our comparison of Clickfunnel vs Shopify has provided valuable insights to aid in your decision-making. Each platform offers unique strengths, and combining them can be a powerful strategy. Whether you choose one or both, may your business thrive and prosper in the dynamic world of e-commerce and marketing.