Minecraft-themed meals feature collectible cards and exclusive digital content
Mumbai, March 27, 2025 – McDonald’s India and Warner Bros have announced a new partnership celebrating the upcoming “A Minecraft Movie” with a special Minecraft Movie Meal promotion. This collaboration brings the popular block-building game from screens to restaurant tables across West and South India.
The Minecraft Movie Meal is available in two options: the Pizza McPuff Medium Meal and the 9-Piece Chicken McNuggets Medium Meal. Both meals include a special “Nether Flame Sauce,” a limited-edition dip created specifically for this promotion.
Each meal comes in a custom-designed box featuring Minecraft’s distinctive pixelated graphics and includes one of six collectible cards showcasing McDonald’s characters and Minecraft elements. The cards contain unique codes that customers can scan to unlock exclusive character skins in the Minecraft Marketplace.
As part of the promotion, select McDonald’s locations throughout West and South India have received Minecraft-themed decorations, transforming the restaurants to reflect the game’s aesthetic.
Arvind RP, Chief Marketing Officer for McDonald’s India (West & South), explained that the collaboration aims to connect with younger customers who enjoy gaming. “The Minecraft Movie Meal allows both Gen Z and Gen Alpha fans to engage with the Minecraft universe while enjoying their favorite McDonald’s items,” he said.
The promotion coincides with the theatrical release of “A Minecraft Movie” and will be available for a limited time at McDonald’s locations and through the McDelivery service.
Customers interested in seeing promotional content can view the Minecraft Movie Meal brand film at: https://youtu.be/J5N5vy_nE9s
