Dangal Games Forays into Fantasy Gaming Introduces ‘FantasyDangal’ | Digital Conqueror

Dangal Games Forays into Fantasy Gaming Introduces ‘FantasyDangal’

Dangal Games that recently secured 1 Million USD in ‘Series A’ funding as part of its long-term business strategy to cater tier 1, 2 & 3 audiences

Dangal Games, India’s booming skill-based online gaming platform/ application today announced the launch of its third initiative prior to the beginning of India’s biggest cricket carnival Indian Premier League, Season 14 and it forays into the league of fantasy gaming as FantasyDangal. The application will go live on 9th of April and provide a fantasy forum for the users and audiences around different sports genres.

Keeping an eye on Indian Premier League, Season 14 FantasyDangal is launched with Indian and international cricket tournaments to be played in both men and women categories. The application also has different genres of sports for audiences and users which includes Football, kabaddi, hockey, and others.

According to a KPMG report, there has been a rise of CAGR 165.9% during 2016-2020 in the fantasy sports user base in India, growing from 2 Mn in June 2016 to 100 Mn (estimated) in 2020. Fueled by these massive endorsements to expand reach, India’s fantasy gaming market is expected to grow at a CAGR of 28%, reaching $1.2 Bn by 2022.

Since its inception, Dangal Games has catered to its audience remarkably well, which elicited their first product PokerDangal to be honored among India’s top 5 online Poker platforms. Following up the great response received, the company launched RummyDangal in the last quarter holding an intention to forge a snappy yet trustable platform to enjoy online rummy in India. Dangal Games launched FantasyDangal with the expertise in understanding players psyche, better technology, and good user experience through the learnings they have from two of its past products.

Excited about the launch Mr. Varun Mahna, Founder & CEO – Dangal Games says– “The application has been designed keeping user’s perspective in mind for providing excellent interface and experience. We are offering great promotions in our various sports and gaming segments which gratifies the users with real money. We also introduced an unlimited referral model in FantasyDangal, where users can invite their friends and earn Bonus as well as Real cash. In addition to RAF model, Users will be able to convert FantasyDangal points into real cash and can join any cash contests for a particular match. We are aiming to reach 1 million userbase on FantasyDangal within 6 months period.”

He further stated, “Our focus is on responsible gaming which is unmatched at Dangal Games and keeping the users first has always been the top-most priority. With a stronghold user base of more than half a million, the brand is all geared up to utilize the funds and expand its business to the newer initiatives. The consolidated aim is to become a leading player in the skill based online gaming sector.”

Amol Wagh

Author of Game Marketing Book: Market Your Indie Game Like A Pro! 7 years of Tech Blogging & Digital Marketing. Co-founder at Dotline Inc & a Gamer. Follow me on Twitter @amolwagh, @amol.wagh

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