Zivame Names Amisha Jain as CEO
Amisha Jain was heading the Arvind Sports Lifestyle business and the Digital Center of Excellence for the Arvind group before joining Zivame. Amisha has a rich experience in leading growth and transformation initiatives for multi-national and domestic consumer goods & apparel brands. She was chosen for the prestigious “40 under 40: India’s Hottest Business leaders 2015” and “India Inc’s rising women business leaders 2015” award by Economic Times & Spencer Stuart, when she was Head of Sales at Nike India.
An INSEAD and Mckinsey & Co. alumni, Amisha brings over 16 years of experience in technology, consumer and retail to Zivame. “Zivame is a revolutionary brand that has transformed the face of the Indian lingerie market with a differentiated product portfolio. I am excited to be part of the Zivame story and look forward to building on our innovation-led, consumer centric strategy to bring greater value to our consumers and stakeholders,” said Ms. Jain on her appointment as CEO.
Launched in 2011 with lingerie e-commerce, Zivame has now extended into multiple categories and channels. With presence in about 26 retail stores about 600 trade (multi-brand outlets), Zivame is one of the fastest growing brands in this space.