The Importance of Employee Satisfaction for Businesses | Digital Conqueror

The Importance of Employee Satisfaction for Businesses

A business which has happy employees is often better equipped to face future challenges than one which does not. Many businesses make the fatal mistake of failing to invest in their employees’ happiness and satisfaction, leading to a whole range of catastrophic results. The truth is, your employees are at the heart of your business, especially if they are dealing with customers daily. Employees who are satisfied and feel valued at work are much more likely to care about the future of the business they work for, while those employees who feel underappreciated and dissatisfied will put in much less effort. Here are just some of the best ways to improve employee satisfaction within your business.


Employees who are invested in the future of a business and totally engaged in their work often feel like they are listened to and given a voice, even when it comes to the big decisions. By communicating with your employees regularly, you’ll make them feel like they are ‘part of the family’, rather than simply cogs turning in a production machine. Talking and listening to your employees shows that you respect and value them as individuals and that their input is important to you. One of the best ways to give your employees a voice is through regular employee surveys, which you can find here at


Employees who feel that they are simply working from pay check to pay check can often start to feel down and disengaged when it comes to their jobs. In order to keep your employees motivated and enjoying each day that they work for you, it’s a good idea to use incentives and other rewards. Studies show that people who are given incentives to work are much more likely to get the job done at a higher quality – and can you really blame them? When it comes to incentives, there are plenty of different things that you can choose from, and not all are monetary. Simply giving employees the option to work in casual clothing, for example, or take a well-deserved paid day off can increase their motivation, engagement and desire to succeed.


Satisfied employees are appreciated employees. If you’re quick to tell your workforce when something has gone wrong, but never thank them and show your appreciation when something goes right, this could result in awful consequences for your business. Sometimes, a simple ‘thank you’ at the end of the day can go a long way and help to ensure your employees that the work they do does not go unnoticed. After all, it’s vital to never take your employees for granted – without them, your business would quickly spiral downwards. Making sure that each and every member of your workforce knows that you appreciate the effort that they put in every day can make a huge difference in employee satisfaction levels and workplace morale.

Your employees are at the heart of your business, which is why it’s crucial to ensure that they are satisfied with their jobs.

Amol Wagh

Author of Game Marketing Book: Market Your Indie Game Like A Pro! 7 years of Tech Blogging & Digital Marketing. Co-founder at Dotline Inc & a Gamer. Follow me on Twitter @amolwagh, @amol.wagh


No comments!

There are no comments yet, but you can be first to comment this article.

Leave reply