Blue Cross’ “360° Protection Series” Offers up to 50% Off

New Free COVID-19 Protection Provides Extra and Lengthened Coverage

HONG KONG, CHINA – Media OutReach – 11 June 2020 – In the face of the pandemic, Blue Cross (Asia-Pacific)
Insurance Limited
(“Blue Cross”) continues to work in tandem with the community
by mitigating health risks through an extra COVID-19 Protection benefit added to
insurance plans in its “360o
Protection Series
“. From now until 31 July 2020, upon successful enrolment in either
LovePet Insurance, MaidSafe Insurance1, HomeSafe Protection
Insurance or Personal Accident Insurance through the Blue Cross HK App using the
promotional code “HEALTH”, customers can enjoy not only a first year premium
discount of up to 50%2, but also a free additional COVID-19
Protection benefit, including a cash allowance of up to HK$36,000 and an extended
coverage period until 31 December 2020. Customers who enrol in designated plans3
will also be entitled to a Blue Cross Reusable Mask Set.

blue cross mask

Customers who successfully enrol in either Maidsafe Insurance, HomeSafe Protection Insurance or LovePet Insurance online will be entitled to a Blue Cross Reusable Mask Set. First-come, first-served and while stocks last.

Mr. Patrick Wan, Managing Director of Blue Cross, said, “COVID-19 continues
to spread around the world and has yet to come to an end. At Blue Cross, we always
care deeply about our customers and fully understand their worries. We are therefore
going the extra mile to add a free COVID-19 Protection benefit to our insurance
plans in the 360o Protection Series, providing customers with
extended coverage periods and all-round additional support to help them face
the health risks with greater ease.”

The free additional COVID-19 Protection in respective insurance

Hospital Cash Allowance
(applicable to MaidSafe Insurance1, HomeSafe
Insurance, Personal Accident Insurance and Job Changer Medical Protection): In
the unfortunate event that the eligible insured is confined in hospital with confirmed
diagnosis of COVID-19 within the coverage period, the benefit payable is HK$800
per day up to a maximum of 45 days.

Veterinary Consultation
and/or Checkup Benefit
(applicable to LovePet Insurance): The insured
pet can enjoy one-time free Veterinary Consultation and/or Checkup that
includes routine and preventive checkup, consultation or preventive vaccination.

Pet Love Cash Allowance (applicable
to LovePet Insurance): During the coverage period, if the insured pet tests
positive for COVID-19 or is sent to quarantine by the authorities because of a
suspected COVID-19 infection, or the pet owner or his/her family member(s)
residing with the insured pet is confirmed to have been infected by COVID-19,
Blue Cross will provide a Pet Love Cash Allowance of HK$2,000.

Mr. Wan added, “We also recognise the varying degrees of impact the
pandemic has on all walks of life, with the working class bearing the brunt of
it. According to the Census and Statistics Department, Hong Kong’s unemployment
rate recently reached a 10-year high of 5.2%, which means it may take job seekers
and job changers longer to find a new job. For this reason, our Job Changer
Medical Protection provides the insured with an extra coverage period of up to
3 months. If customers enrol in a plan with a 6-month coverage period, they will
now get an additional coverage of 3 months. In other words, together with the
original coverage, customers can enjoy medical coverage for a total of 9 months,
which can help fill the health protection gap during their employment break.”

For more details about the COVID-19
Protection and promotional offer, please visit Blue Cross website at or download the Blue Cross HK App.


  1. Applicable to Plan B & C.
  2. The promotional offer is
    subject to relevant terms and conditions.
  3. Applicable to LovePet
    Insurance, Maidsafe Insurance (all plans) and HomeSafe Protection Insurance. The
    Reusable Mask Set is available while stocks last on a first-come-first-served


  • This press
    release is for distribution in Hong Kong only. The distribution of this press
    release is not and shall not be construed as an offer to sell or a solicitation
    to buy or a provision of any insurance product outside Hong Kong.
  • Blue Cross
    (Asia-Pacific) Insurance Limited is a subsidiary of The Bank of East Asia,
    Limited and a member of the BEA Group. It is not affiliated with or related in
    any way to Blue Cross and Blue Shield Association or any of its affiliates or

News Source: MediaOutreach



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