Casinos Are Turning To Skill Based Games To Appeal To The Younger Generation

Casinos are always looking at new ways to attract customers or to keep their current customer base happy. A lot has been said over the years how failing to move with the times or to make changes sees a lot of companies soon fall behind and the casino world is definitely a place where you lose out if you stand still. One of the ways they have looked to change things for the better is by introducing skill based games.

For a long time the novelty of playing casino games such as slots was inserting your money in the hope of winning big. There’s not and never was really any skill involved, it was more down to luck than it was ability. That for many people is still the reason that they play casino games and casinos won’t be rushing out to change this. The introduction of skill based games isn’t to end the era of the more traditional gambler, it’s to bring in the new generation so to speak.

Casinos do have games which require skill such as poker machines and blackjack, however, the younger generation of gambler have been brought up in a world where video games for example have always been hugely popular. These games require skill to complete and then there’s also been the introduction of competitive gaming too. Younger people want to put their abilities to the test rather than just rely on luck. Not only that but they are used to competing against their friends and others when it comes to video games so with casino games it follows the same suit.

What also applies to the younger generation of gamblers is the fact that they’ve grown up during the digital age so to speak. So it makes perfect sense that online casinos are now employing gaming giants such as Microgaming, Playtech and NetEnt to produce games that require skill rather than the reliance on luck.

The move to a more skill based set up is one that will see younger gamblers and younger generations take not and those that come after them will also find it hugely beneficial. The key is to try and bring in fresh ideas to keep your existing customers happy as well as provide quality games for the next generation of customers who are coming after them.

By offering a wide range of traditional casino games such as poker, roulette, blackjack and even virtual reality software, plus the addition of skill based options too, they know they will have something to suit everyone’s preferences. Some people want to just play for fun, they want to see if their luck is in. Others want to put their skill to the test and it’s a great appeal being able to win money based on your own abilities.

Amol Wagh

Author of Game Marketing Book: Market Your Indie Game Like A Pro! 7 years of Tech Blogging & Digital Marketing. Co-founder at Dotline Inc & a Gamer. Follow me on Twitter @amolwagh, @amol.wagh