How to Create Your First App on a Budget

It is believed 2017 will witness a total of more than 268 billion mobile app downloads that will generate an income of $77 billion.

Apps are a viable way for both businesses and entrepreneurs to make a considerable amount of money. However, many are often deterred by the complex, expensive nature of building an app. Yet, creating an app doesn’t have to be costly. Read how you can create your first app on a budget.

Create Your Own App for Free

Why invest a large amount of money to develop an app when you can create one for free? IBuild App allows small businesses to use Powr widgets, which is similar in nature to using Squarespace, Shopify, Wix and Weebly free website builders with login. You can make an app for free without the need for coding, so there’s no reason to hire a developer. A business can also setup the app in only a few minutes, and can choose their template, integrate a blog using Squarespace and can add a commerce store using Shopify. It couldn’t be easier.

Choose the Right Theme

Think carefully about your template before you launch an app, as you must ensure it complements your branding and target marketing. With thousands of app templates to choose from, there’s no reason why you cannot find the right app to suit your image.

Consider the App Features

Consider an app’s features to ensure you provide a user with the best experience from their first download, which you can edit or change over time. Ask yourself why a user would download your app? Is it to browse your product range, read your articles or connect with a community? If you fail to offer your customers the core feature they require, they may uninstall the app from their smartphone or device.

Don’t Over Complicate the App

Unless you are 100% certain of market demand for an app, it is a wise decision not to complete a new app with many features from the start. Not only could you be wasting a significant amount of time, but you could lose a substantial amount of money.

It’s impossible to identify an app’s reception until users start downloading it, which is why you should offer one core feature that will encourage users to download it. You can then add additional features through app updates.

Listen to User Feedback

There might be aspects of an app a user doesn’t like or believes could be improved. Listen to their feedback carefully to ensure they have a pleasant experience. Respond to any comments in the review section and aim to fix any mistakes along the way, so you can provide a reliable app that won’t let your users down.

Launching an app doesn’t have to cost both time and money. With careful planning and the right tools, you can provide users with an excellent app that will highlight your products and services, whilst reinforcing your brand’s reputation.

Amol Wagh

Author of Game Marketing Book: Market Your Indie Game Like A Pro! 7 years of Tech Blogging & Digital Marketing. Co-founder at Dotline Inc & a Gamer. Follow me on Twitter @amolwagh, @amol.wagh